Our Team

Alicia is the CEO of Zinc Collective, a Democratic organization that focuses on recruiting, developing, and retaining diverse talent and addressing gaps in a technologically-enabled Democratic ecosystem.
Prior to co-founding Zinc Collective, Alicia had a successful career as a marketer and an entrepreneur where she founded companies designed to identify and fill unmet needs, including Spark Actions, a progressive millennial engagement platform, and Buttoned Up, a company dedicated to helping busy women get sanely organized. Alicia was also a senior CPG marketer in the US and Europe at Unilever and General Mills where she was named an Ad Age Top 100 Marketer and had her work featured in national publications including The New York Times, Fast Company, and The Wall Street Journal.

Alicia currently serves as a Democratic National Committee (DNC) At-Large Member and is a member of the DNC Budget and Finance Committee. She is also the donor advisor to LinkedIn Co-Founder Allen Blue and serves on the board of Defending Digital Campaigns.

Alicia lives in Los Angeles, CA, with her husband, Adam. They have one daughter, Lucy.